Follow-Up Emails
The most efficient and effective squeeze pages and lead capture pages
employ follow-up emails (usually sent via an autoresponder) to be able to generate additional traffic to separate marketing web sites that expand the information about the product,
service, or opportunity being offered by the marketer.
The follow-up emails ideally contain interesting and compelling facts
which are hard to resist and will lay down the foundations for convincing prospects to make a buying or joining decision.
How To Personalize
A good squeeze page or lead capture page should be seen as a personalized
web site which is specifically targeting the person who is reading it. There are easy-to-use software programs available to help marketers create squeeze page or lead capture page web sites which will look personalized.
Some variations of squeeze pages or lead capture pages actually
contain information (and even photos) about the marketer's life, such as what kind of pets they own, information about their
family, hobbies, interests, etc. That type of information helps make a more personalized connection with prospects
-- it can create feelings of rapport to help prospects feel more like they are considering doing business with a known, liked,
and trusted friend.
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Squeeze pages and lead capture pages make
perfect
sense for generating leads, and
their effectiveness has been proven
over
and over again by Internet marketers.
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Proven Strategy Produces Results
Some may be doubtful of the capabilities of squeeze pages and lead
capture pages in terms of generating leads for the purposes of marketing products, services, or business opportunities, and
earning resulting profits.
However, the foundation principles of these types of pages make
perfect sense, and their effectiveness has been proven over and over again by millions of Internet marketers....
